6 customer experience pitfalls to be aware of
In recent times and across many sectors, companies have been forced to rebuild many processes due to the rise in demand for excellent customer experience. Expectations are advancing, and things like getting immediate help from customer service, integration among the touchpoints, and personalization are the new normal in many sectors. In the same way, enhancing customer experience in the medical business is becoming important, and companies are transforming their culture and building plans to sustain the shift. Today I will discuss 6 pitfalls I have identified as most common when improving customer experience in the medical business. 1. Trained sales force I’ve already touched on this topic in a previous post. So, here I will focus particularly on the need for a properly trained sales force. A crucial part of…